CUT UP Collective. Afro Style in Urban Fashion

Picture by Kip Collective
CUT UP Collective is an awesome project from three Brussels-based creative minds: make-up artist Nadjma Ramahatali and fashion designers Sylvie Iweanya and Noémie Nuo.

Noémie owns the Wake Up! fashion shop in Brussels and the Nuo brand. Together they work on several projects. They are responsible for the ‘Trust the Colors’ parties in Brussels and take care of make-up and styling for different creative talents in Belgium.

Their style is defined by colorful patterns and ‘Afro styles’, which is recently a striking trend, not only in Brussels but all over urban Europe.

Cut Up was recently featured in the Belgian issue of Elle magazine. Magali Elali interviewed them for the Belgian style-website In order to discover these interesting artist world wide, I feature a translation from their latest interview with Magali Elali. You can find the original post here.


Interview by Magali Elali at

Highlights in 2011

Sylvia: It’s a sentimental break up that allowed me to focus on my work and to make my priorities. But it was the formation of CUT UP and all the work we did together that made 2011 a memorable year.
Noémie: My highlights of 2011 was the creation of CUT UP and the positive evolution for my shop WAKE UP (31 Rue Malibran, 1050 Brussels-Ixelles).
Nadjma: For me too, it was the creation of the collective with Sylvia and Noémie and the resulting encounters we had.
CUT UP collectif.

Sylvia: Several projects are planned such as shootings, expo’s and collaborations with Sandrine Astier and photographs Miquy Ferreira, Donge Février andDavid Widart. Furthermore we will organize a event and defile for my Adela Juju creations and the publication of a mini fanzine CUT UP.
Noémie: I want to transform CUT UP into an association, do defile’s with us 3 and elaborate my NUO label.
Nadjma: To make the collective grow, managing the expo and become an even better make-up artist.

Trends and People IN 201

Sylvia: Concerning trends we will go back to minimalism, with edited cuts, misleadingly simple cuts and the choice of good basics will be important. Moreover, there are more and more different kinds of colorful sequins available, which is lovely. 

Picture by JP Fernandes
Noémie: The lack of sunshine in Belgium will be compensated with a balance of colours. A strong style is Style Pantry. Much of my inspiration, for clothes, colors and expo’s, I find through Noir Near Future.

Check the CUT UP blog on


  1. Hip hop music attractiveness cultivated while natives turned out to be the bystanders of hip hop. Yet, its style in the late 1970s and early 1980s escalated a revolt of urban clothing. Designers and urban clothing suppliers noticed that youngsters who listened to and followed the hip hop grooves, wanted to dress like their favorite artists and they realized that this could be the latest trend and also a great opportunity to expend their business subsequently. Then, they began manufacturing the different artist’s wearing.


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